Website

The website www.lovemail.co.za has been around since 1999 and started out as the online personals for Junk Mail. Two years later they totally revamped the website and it became a fully functional online dating website with matchmaking technology and SMS capability built in. Unlike other websites, Love Mail offers the users a choice between chatting via SMS or via the website. The website rated 71% in the Webagility analysis performed in July 2004. It was the highest ranked site, along with LoveFinda, narrowly beating market leader DatingBuzz, however, it still has a lot of room for improvement. First Read More →

AffinitySA.com has only been around since 2004. Like many other dating services today they are punting the mixture of matchmaking and social events. A conversation with the owner Lyle Tapinos explains that there's more to it and they want to help people improve themselves. For example a guy who's inexperienced is going out on a hot date, AffinitySA would send someone out to help him with selecting the best clothes and also give him a pep talk to boost his self-esteem. The launch party in June 2005 at Cafe Vacca Matta was amazing. The quality of the women and the Read More →

DatingBuzz has been around since 1997 as its previous incarnation Matchmaker (www.matchmaker.co.za NOT matchmaker.com). Not to be confused with the international Matchmaker.com website which is owned by Lycos, the DatingBuzz brand was launched in 2002. The main website is www.datingbuzz.com but a brilliant marketing strategy has allowed DatingBuzz to rebrand its website and create partnership opportunities major media companies in South Africa like Sunday Times, Mail & Guardian and 5FM. So anyone registering with these and over 70 other websites is pooled into one big database therefore giving everyone a lot more choice. At last count Read More →