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Posts tagged "south-africa"

Another Year of Explosive Growth for Online Dating in South Africa

Black Online Dating Users Increased by 64% in 2005 The number of Black users of online dating services increased to 18% of total users in 2005, up from 11% in 2004. This represents a 64% year-on-year increase and is one of the key findings from a new research report, The NETucation Report - Online Dating in South Africa 2006, released today. "New partnerships by market leader DatingBuzz with media companies like Metro FM and Sowetan has allowed the online dating market to tap into new sources for potential new users," says Ramon Thomas, Managing Director of NETucation, the Read More →

Key Findings of 2004 Online Dating Survey

The purpose of this survey is to understand and establish trends driving the growing Online Dating market in South Africa. This survey will allow us to discern the habits of Online Dating users as well as evaluate the different business models within this industry. We also contrast the South African market and American markets to determine similarities and differences. Dating is a universal phenomenon it appeals to a very broad spectrum of society and people. Irrespective of age, race, and gender, all people are interested in it at some point during their lives. The Online Dating websites included in this survey are Read More →

Online Dating is a serious business for South Africans

Almost a quarter million South Africans have used online dating services - and those who engage in it take it very seriously. This is one of the key findings in The NETucation Report: Online Dating in South Africa 2004. According to the survey conducted in June 2004 by NETucation, an independent Internet Marketing company, 67% of people using online dating services in South Africa take them seriously enough to pay for the privilege. "People pay real money for the privilege of connecting with other prospective mates via online dating," says Ramon Thomas, Managing Director of NETucation. "The Read More →