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Rober Cialdini's Weapons of Influence

by RJ Thomas in Books on Sep 9, 2007 • No Comments • authority, Books, Commitment and Consistency, liking, persuasion, reciprocity, robert cialdini, scarcity, social proof, weapons-of-influence

Ever heard of the Influence: The Psychology of Persuasion by Dr Rober Cialdini? This is one of the most important business books ever written for leaders and people in sales and marketing. This is a book to read once a Read More →

How to use Social Proof to improve your Dating

by RJ Thomas in Psychology on Jun 23, 2006 • No Comments • Dating, robert cialdini, social proof, weapons-of-influence

Dr Robert Cialdini wrote a book called Influence, The Psychology of Persuasion. One of the weapons of influence and core principles in this book is “Social Proof”. Wikipedia defines it as “is a psychological phenomenon which occurs in ambiguous social Read More →