Freek Robinson SABCMarketingweb posted an excellent summary of points by Freek Robinson, a long time television presenter in South Africa. He gives the following excellent tips on how to conduct yourself during and interview. And I found this particularly useful as the frequency of my radio and television interviews are consistent and as new projects come about can only increase. What I found is that it really helps to be as relaxed and natural as possible. And in fact being over prepared can be a disservice to you because your mind will try to recall to much information.

For my recent television interview on CNBC Africa, I prepared for a full hour’s worth of conversation in between the business segments and was only on for 5 mins in the end.

Some tips from Freek Robinson:

2014 edit – The original source is no longer available because it seems Marketingweb website has closed down.

 

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