Internet and digital divide:Prospects and Challenges.
In 2005 civil Society groups in Africa continued their role on ICT as the World Summit on Information Society kicked off in Tunis, Tunisia. As digital Divide continue to cripple millions in the South many still believe that the Information Highway is coming to Africa. Challenges remains high ,so as possibilities growing with risks. James […]
Scientific Advertising by Claude C. Hopkins
Scientific Advertising is one of the best books on advertising and marketing ever written and I found an audio version (plus PDF) available freely on the Internet… Claude Hopkins was one of the greatest advertising pioneers who ever lived. He believed that “Advertising is salesmanship” and as such, it should be measurable and justify the […]
Less Men and more Women
This is a post the Ideagasms Forum There are more girls being born compared to boys. Michael Moore refers to it as, “The End of Men” in his book “Stupid White Men“. According to Michael this is happening in the USA. When Micheal was young (I’m guessing something like 40 years ago), the ratio was […]
Why Men Have Better Friends
Friendship between Women: A woman didn’t come home one night. The next day she told her husband that she had slept over at a friend’s house. The man called his wife’s 10 best friends. None of them knew about it. Friendship between Men: A man didn’t come home one night. The next day he […]
Marketing Movies Online
I’m a big movie fan and always keep track of how movies are created, marketed and how they perform. With the craze that was the Passion of the Christ in 2004 there was a brilliant piece written on the approach that Mel Gibson took called, Gibon Breaks Hollywood’s 10 Commands. And today I came across […]